Sales Officer - CASA

About the Role

Axis Bank is hiring for a Sales Officer position focused on CASA (Current Account Savings Account), requiring candidates with 0-3 years of experience, with the salary not disclosed.

What You Should Know

• •Wallet share and cross-sell as the core RM metric, not just new acquisition
• •NPS and CSAT as the standard customer-experience metrics in banking
• •First Call Resolution (FCR) as a key contact-centre metric
• •Segment-specific selling - mass market, HNI and SME each need a different pitch and product set

Interview Questions

1. 1.How do you build trust with a customer who's skeptical of being "sold to"?
2. 2.What's your approach to growing wallet share with an existing customer vs acquiring new ones?
3. 3.How would you handle an escalated, angry customer call?
4. 4.What's the difference between NPS and CSAT, and when would you look at each?
5. 5.What would you do if a product you're selling isn't actually the best fit for a customer?

Scenario-Based Questions

1. 1.A customer is threatening to leave for a competitor's better FD rate. How do you retain them?
2. 2.You're 20% behind target with a week left in the quarter. What's your action plan?
3. 3.A customer escalates a complaint on social media before contacting support. How do you respond?

Interview Tips

• •Come with real numbers from past roles (targets, achievement %, NPS scores) - banking sales interviews are metrics-first.
• •Be ready to role-play a pitch or an escalation live; many banking sales interviews include a scenario simulation.
• •Show you can balance the customer's actual interest against a sales target - interviewers probe for ethical selling, not just closing ability.